History of Rollagranola
THE ROLLAGRANOLA STORY
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Visit to the US and taste awesome products in Boston.
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Develop products with friends & family.
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Rollagranola Launch on farmers markets in Hertfordshire.
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Rollagranola market stalls on Saturdays and Sundays and develop range based on what people asked for, this led to some of the products we still sell today.
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Continue selling on market stalls and developing product range
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- Commercial unit leased in June 2016
- First retail stores June 2016
- Website launched June 2016 -
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Export to Denmark started August 2016
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Focus on Retail developed through independent trade
(200 stores by end 2017)
- First wholesaler listing -
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Continue to develop independent retail trade, 300 stores by end 2018
- Two further wholesalers brought on board
- Food Service business developed
(Joe & the Juice being served)
- Zero Waste business started after 1 customer in Market Harborough requested some bulk granola
- 5 customers by end 2018 -
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- Independent retail stores grown to 400+
- Food Service expanded with new distributor
- Online expertise developed with Ocado and Amazon
- Business valued at £1M – investment round completed (October)
- Export to Spain started
- Zero Waste business expanded to 40+ stores -
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- Digital business developed and grows by 10X in first Quarter
- First Ooh adverts on the London Underground shown for total of 6 weeks
(February, April & September)
- Further development of food service business